Zimnat Wins Award For First Time Exhibitor
The Zimnat Group, which exhibited this year at the Harare Agricultural Show for the first time, won the Best First Commercial Exhibit in Any Sector Award for its stand.
Its stand was judged the best from among more than 100 new entrants in this category. The entire Zimnat group, including its general insurance, life assurance and microfinance companies and the Funeral Services Group, was represented at the stand.
The stand was designed to be similar in its ambience and customer service to any Zimnat branch. Visitors to the stand were able to make general enquiries, sign up for an insurance policy or alter an existing policy, in the same way as they could at any Zimnat branch.
There were branded gifts for those who signed up for any Zimnat policy and for those who referred them to Zimnat. There were also instant pop-a-balloon prizes. There was a daily quiz at the stand, with prizes for correct answers.
Visitors to the stand also had an opportunity to discuss with Zimnat financial advisors investment options and plans for their financial future.
President Emmerson Mnangagwa presented Zimnat with a trophy and certificate at the prize giving ceremony in Glamis Arena.
“We are delighted that on the first occasion we exhibited at the Harare Agricultural Show, our stand should be judged the best first time commercial exhibit in any sector,” commented Zimnat Group Marketing Executive Angela Mpala.
She said the show provided Zimnat with an opportunity to increase awareness of the various products and services it offered.
“The interest shown in our policies and in the financial services we offer was gratifying. It enabled us to demonstrate how we can make people’s lives better,” she said.
Zimnat Exhibits At Harare Agricultural Show For First Time
Zimnat is marking its inaugural participation in the Harare Agricultural Show by providing visitors to the show with the opportunity to sign up for an insurance policy and to win branded Zimnat prizes in a variety of ways.
Its stand is similar to any of its offices both in ambience and in the service offered to customers. Visitors to the stand can make general enquiries, sign up for an insurance policy or alter an existing policy, in the same way as they could at any Zimnat branch.
Those who sign up for any of Zimnat’s policies will walk away with a branded gift. Those who refer friends and relatives to Zimnat to sign up for a policy will stand a chance of winning a prize.
There is also a pop a balloon opportunity to win an instant prize. There are balloons at the stand within which there is a paper with the name of a prize written on it. All a person has to do to win one of these instant prizes is to visit the Zimnat stand, refer a client and pop a balloon.
There will also be a quiz at the stand every day during the show at 4pm, with a prize for every correct answer.
Visitors to the stand will have an opportunity to meet Zimat financial advisors to discuss various investment options and seek advice on how to plan for their future financially.
In addition to insurance and life assurance, Zimnat offers financial services and asset management.
The Zimnat Group is comprised of Zimnat Life Assurance, Zimnat General Insurance, Zimnat Financial Services, Zimnat Asset Management and the recently launched Funeral Services Group, which is underwritten by Zimnat Life Assurance.
The group is associated with Sanlam, one of the largest financial services groups in South Africa and the biggest non-banking financial services group in Africa.
Commenting on why Zimnat had decided for the first time to exhibit at the show, Zimnat Group marketing executive Angela Mpala said its participation had been inspired by a desire to provide those attending the show with information about and access to its policies and services.
“Zimnat is committed to providing its customers and potential customers with convenience and service excellence wherever they are. We would like, therefore, to offer our customers the convenience of being able to do their business with us while they are at the show.
“We believe the products and services we offer can make people’s lives better. We are eager, therefore, to give visitors to the show the opportunity to enquire what we have to offer them and how the policies and services we offer can improve their lives,” she said.